Serif is a collection of screens, televisions, we designed for Samsung during the past two years.
Serif is a television that moves away from a preoccupation with ultra-flat screens. Instead, it is an object that can be turned around and manipulated. It can stand anywhere, even on the floor with its own legs. What we were looking for was a solid presence that would sit naturally in various environments, just like an object or a piece of furniture.
In profile, it forms a clear capital “I” shape, its slim body broadening to form a surface like a little shelf at the top.
We also designed the interface inside Serif.
Serif comes in 3 sizes, Serif, Serif Medium, and Serif Mini.
Serif and Serif Medium come with optional feet (that are included in the box).
3 colors are proposed, White, Dark blue and Red.
Anthony Dunne is professor and head of the Design Interactions programme at the Royal College of Art in London. He is also a partner in the design studio Dunne & Raby. His projects with Fiona Raby use design as a medium to stimulate discussion and debate amongst designers, industry and the public about the social, cultural and ethical implications of emerging technologies. Their projects have been exhibited and published internationally and are in the permanent collections of MoMA, the Victoria & Albert Museum, Frac Ile-de-France and Fnac. He is the author of Hertzian Tales (2006) and co-author with Fiona Raby, of Design Noir (2001). They have curated exhibitions for the Science Gallery in Dublin, The Wellcome Trust Windows in London, and the Beijing International Design Triennial at the National Museum of China.
Many of the world changing companies started out in garages, and today the world’s most innovative companies are bringing that garage spirit in-house.
Today’s corporate garages are highly flexible, customizable environments where thinkers, makers and developers of all stripes can thrive.
The project began with the passion of craftsmen of Takaoka Traditional Industry Youth Association to bring excitement to their hometown, Takaoka. The short film illustrates dignity and anxiety of craftsmanship in local areas in Japan. It aims to spread the reality of Japanese craftsmen to the rest of the world and to let people know about Takaoka, the city of Japanese traditional arts and crafts. The story is about a couple, a sissy husband Takashi and a devoted wife, Suzu.
Official Facebook Page
Director : Seiichi Hishikawa
Starring : Maki Murakami , Kazuma Narimoto
Music Director : Shinya Kiyokawa
Director of Photography : Yutaka Obara
Producer : Takashi Ueno
Produced by Takaoka Traditional Industry Youth Association , DRAWING AND MANUAL