The title of this workshop has a double meaning as seeds that offer new research and new experience and as a reference to “Semina” – the avant-garde Pop magazine of the late 1950’s and 60’s. “Semina” was strongly interested in collage, a most crucial stylistic innovation in the arts of the twentieth century that provided this extraordinary magazine with a principle for both aesthetic and existential novelty.
This workshop tries to re-think “Semina” in its key-concepts and re-launch a process of research through a very open idea of collage that relates to our contemporary daily life.
Did you miss The Revolving Room during Salone Internazionale del Mobile 2013, then this is your opportunity to get a glimpse of it.
The Revolving Room was a special installation by acclaimed designer Patricia Urquiola to celebrate her first textile collection for Kvadrat on her new and existing products for Moroso.
‘The Revolving Room is based around constant cycles. Hypnotically circular and repetitious rhythm is emphasised by the oversized embroidered fabrics’, Patricia Urquiola states. The entrance of the installation was illuminated with Philips luminous textiles on Kvadrat Soft Cells, and inside the space a series of three-sided fabric panels slowly revolve creating a dynamic, abstract and vibrant environment that constantly change as the panels rotate.
The Revolving Room was awarded with the Milano Design Award for the best installation shown by international design brands during Salone Internazionale del Mobile 2013.